We work with businesses, and we keep data collection to what we need to respond to you, run our calls, and deliver our services. We do not sell your personal information.
Information we collect
We collect information in three ways:
- Information you give us. When you email us, we receive your email address and whatever you include in your message, such as your name, company, and phone number.
- Information from booking a call. When you schedule a call through our booking calendar, which is provided by Cal.com, you provide your name, email address, and your answers to the booking questions, such as your business name and website. Cal.com shares these details with us so we can hold the call and prepare your audit.
- Information collected automatically. We use Google Analytics and Vercel Web Analytics to understand how our site is used. They record details such as the pages you visit, how long you stay, the site that referred you, your browser and device type, and your approximate location. Google Analytics uses cookies and similar identifiers to recognize repeat visits; Vercel Web Analytics does not use cookies. Our hosting provider also keeps standard server logs, which include IP addresses, to operate and secure the site.
We do not knowingly collect sensitive personal information, and we ask that you not send it to us.
How we use information
We use personal information to:
- Respond to your messages and questions
- Schedule, prepare for, and hold calls, including preparing the SEO audit we bring to your call
- Provide and manage services for clients
- Send follow-up communications related to your inquiry or engagement
- Understand how our website is used so we can improve it
- Protect our website, our business, and our users, and prevent fraud or abuse
- Comply with legal obligations
How long we keep information
We keep personal information only as long as we need it for the purposes described in this policy. For example, we keep inquiry and booking details for as long as we are in contact about your inquiry, and client information for as long as we work together and as required afterward for legal, tax, or accounting purposes. When information is no longer needed, we delete or de-identify it.
How we protect information
We use reasonable administrative, technical, and physical safeguards to protect personal information, including encrypted connections (HTTPS) and access controls on the accounts that hold it. No method of transmission or storage is completely secure, so we cannot guarantee absolute security.
Your privacy rights
Depending on where you live, including California, Colorado, Connecticut, Virginia, and other states with consumer privacy laws, you may have the right to:
- Know what personal information we have collected about you and how we use it
- Access a copy of your personal information
- Correct inaccurate personal information
- Delete your personal information
- Opt out of the sale or sharing of personal information (we do not sell or share it)
- Appeal our decision if we decline your request
To make a request, email us at hello@
California residents: in the past 12 months, we have collected identifiers (such as name and email address), commercial information (such as your business details), and internet activity information (such as pages visited) for the business purposes described above. We have not sold or shared this information.
Email communications
If we send you follow-up or marketing emails, you can stop them at any time by replying to let us know or by using the unsubscribe link where provided. We may still send messages related to an active engagement or a call you booked.
Children
Our website and services are intended for businesses and adults. They are not directed to anyone under 21, and we do not knowingly collect personal information from children. If you believe a child has given us personal information, contact us and we will delete it.
Other websites
Our website may link to other websites and services, such as Google. We are not responsible for their privacy practices, and we encourage you to read their privacy policies.
Where information is processed
We are based in the United States, and the information we collect is processed and stored in the United States. If you contact us from outside the United States, you understand that your information will be transferred to and processed in the United States.
Changes to this policy
We may update this Privacy Policy from time to time. When we do, we will change the effective date at the top of this page, and if the changes are significant, we will take reasonable steps to let you know.
Contact us
Email hello@