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Specialists or nothing

Organic search is the main marketing channel dispensaries have left. Hand it to the wrong agency and you're not just wasting money. You're handing your customers to the store down the street.

We started this because the stakes are too high

Regulations have taken most paid channels off the table for dispensaries. That makes organic search the channel that decides who gets the customer. It's far too important to trust to generalists.

And frankly, most of the SEO "gurus" and agencies selling to cannabis businesses are full of it. The damage is predictable: suspended Google profiles, age gates that hide entire sites from Google, content that breaks compliance rules, and monthly reports packed with numbers that never turn into a single customer.

So we built the agency we'd want to hire: one that only works in cannabis, knows the rules cold, and measures success in walk-⁠ins and orders.

Most agencies can't do this

Here's what you're signing up for when you hire an agency that doesn't live in this industry.

  1. ✕

    1. They don't understand the regulations

    They'll publish health claims you can't make, set up age gates that hide your whole site from Google, and lean on ad tactics you're banned from using. Then they'll bill you for the privilege.

  2. ✕

    2. They don't know your market

    Every state has different rules, license counts, and competition. A playbook built for a pizza shop won't survive a crowded dispensary market, and it won't know which one you're in.

  3. ✕

    3. They don't know your audience

    Your customers search by strain, brand, effect, deal, and neighborhood. If your agency doesn't know how cannabis shoppers search, it's optimizing for the wrong words.

  4. ✕

    4. Some don't even know SEO

    Plenty of "SEO experts" are one rebrand away from selling something else. Ask for results in your industry and watch how fast the conversation changes.

If an agency can't speak fluently about your market and this channel, walk away. It really is that simple.

Five questions to ask any agency

Our free audit answers most of them before we ever talk. Ask the other agencies too.

  1. 1Which cannabis businesses have you ranked, and what happened to their revenue?
  2. 2How do you handle age verification without hiding pages from Google?
  3. 3What would you change about our Google Business Profile today?
  4. 4How do our state's rules change what we're allowed to publish?
  5. 5Will you report on rankings, or on customers?

How we work

01

Revenue over vanity

We measure success in rankings that bring customers, not traffic that doesn't.

02

Plain English

Every report explains what we did, what moved, and what's next, without the jargon.

03

Compliance first

We build inside cannabis marketing rules, not around them.

04

You own everything

Your content, accounts, and data belong to you. Always.

Hire a specialist

Get the same top-to-bottom audit clients pay $5,000 for, in your inbox before we talk. If we're not the sharpest cannabis SEO team you've seen, you'll know by page two.

Get my free SEO audit

$5,000FreeDelivered before your call · Only 10 a month